China's growth figures are still impressive. It has been enjoying uninterrupted growth since 1978. No country in the world has undergone such a massive turnaround. China is now well on the way to becoming one of the world's top economies and is orienting its growth rates to the country's sustainable development.
Messe Düsseldorf Shanghai recognized this potential early on. We have had local teams at key economic locations in China since 1999 and have been building up business contacts with partners there. We have also been supporting Chinese companies in gaining access to world markets, and opening up the highly lucrative Chinese market to foreign companies.
What is the secret of our success? Being present at the heart of the marketplace – with our strong trade fair brands and concepts which have proved as successful in China as they have at home, and which have supported the country's growth!